Field Tested Advice for Aligning Customer Service and Marketing

The assets are always shown on the left-hand side, and the liabilities are always displayed on the right-hand side. However, that $1.4 billion is used to reduce the balance of gross accounts receivable. Therefore, contra accounts, though they represent a positive amount, are used to net reduce a gross amount. For this reason, contra accounts are primarily seen as having negative balances because they are used to reduce the balance of another account.

The balance sheet is also known as the statement of financial position and it reflects the accounting equation. The balance sheet reports a company’s assets, liabilities, and owner’s (or stockholders’) equity at a specific point in time. Like the accounting equation, it shows that a company’s total amount of assets equals the total amount of liabilities plus owner’s (or stockholders’) equity.

These days, many financial corporations have moved their back-office locations to lower-cost sites, such as Florida or North Carolina, where rents and salaries are generally lower than big cities like New York or Chicago. Although back-office staff members don't interact with customers, they actively collaborate with front-office staff. Today, most back-office positions are located away from the company headquarters in cities where commercial leases are inexpensive, labor costs

Identify personnel involved in essential functions like customer support and onboarding that are directly tied to service delivery. Include all infrastructure expenses that directly contribute to product delivery, such as cloud hosting, server costs, and essential software licenses. Tech companies often operate in multiple jurisdictions, making tax compliance and transfer pricing complex. Navigating international tax laws and ensuring proper transfer pricing arrangements can